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How Late-Night Munchies and Weather Cues Shape PepsiCo’s Retail Strategy | Consumer Goods Technology

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in November
11/19/2024 Lisa Johnston

PepsiCo’s current recipe for omnicommerce excellence includes blending trend hunting with a growing mix of external partners for localized initiatives.

http://consumergoods.com/how-late-night-munchies-and-weather-cues-shape-pepsicos-retail-strategy
 

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